Patricia Coimbra
Human Capital, Sustainability and Marketing Vice President, SulAmérica Insurance Brazil, & Member of UNEP FI Global Steering Committee

Representing UNEP FI member: SulAmerica Seguros (Brazil)

Connect with Patricia Coimbra on LinkedIn


I have been dealing with corporate and society challenges every day and what really motivates me is to be able to help the development of people and organizations that create a virtuous cycle of employability and human potential fulfillness. Principles and values are very important to me in my personal and professional life and was lucky to work in organizations with such strong principles and values, with equal opportunities and rigorous compliance.

I believe that through strong corporate organizations and stakeholders engagement, social and environment challenges can be addressed with much more efficiency than isolated actions.

I see UNEP FI network and power of influence as one of the best ways to put together challenges and demands to governments decisions, corporate actions and social dialogue for shared value benefits.

I hope I can both learn and contribute to the Global Steering Committee, representing Latin America Insurance Sector under the sustainability agenda.


I am responsible for the overall Sustainability & HR strategy and operations, for ESG (Environment, Social and Governance) business integration, sustainability reports and R$ 6.5 MM social investment strategy. Responsible for International Finance Corporation reports and United Nations Global Compact voluntary commitment. I also share responsibility with SulAmérica Asset Management for PRI commitment.

One recent accomplishment is to be part of Dow Jones Sustainability Indices list for the first time and be part of FTSE4GOOD list again.

SulAmérica employee engagement level has been improving in the last 4 years. In 2015, our engagement level was 75 % in Hay Group survey against 57% in 2013. The percentage of women in executives´ position increased by 14% in the last 3 years.

Before SulAmérica, I was HR Development Director for Oi telecommunications, supporting 1k executives, 25k employees and 30 k third parties (February 2011 – July 2013), in charge of leadership pipeline development, talent management, performance management, and technical training.

Most part of my career was developed in SC Johnson, as HR Director for Brazil, in charge of all HR subjects as well as External Communications and Giving Back (January 2001 – January 2011) leading significant organizational changes such as plant shut down, plant start-up, global acquisitions implementation and shared services center implementation in Argentina. In the same company, I worked for Sales in charge of category management in Key Accounts, and previously as Organizational Development Manager.

Before joining SC Johnson in 1998, I held different HR positions in Shell Brasil, such as Corporate and New Business HR Business Partner, Training Head and special projects HR leader (Cost leadership and Transformation). I started my career in Shell in 1989 as planning analyst and then planning head in Strategic Planning, developing local scenarios, facilitating business strategic reviews with Business Management Committees and developing information systems to support economic planning area.

I have earned a bachelor’s degree in information technology at PUC-RJ and economics at Universidade Candido Mendes-RJ, post graduation in Marketing at PUC-RJ and international executive trainings in SC Johnson and Shell Headquarters.